Dimiva: Taking Custom Saunas and Jacuzzis Online

Dimiva builds custom saunas and jacuzzis across Bulgaria — residential and commercial. They're good at what they do and have the reputation to prove it.

But they had no website. All their business came through word of mouth and social media messages. That works until you want to grow beyond your immediate network.

Without a website, potential customers had no way to browse past projects, understand how the process works, or send a proper inquiry with their requirements. Everything went through DMs and personal email accounts.

That meant no professional email, no organized way to track inquiries, and no way for someone in Plovdiv or Varna to find them through a Google search. Leads were falling through the cracks.

We built everything from scratch:

1. A proper website with a project gallery, clear service descriptions, and an inquiry form that captures exactly what the client wants — dimensions, materials, budget, timeline. No more back-and-forth just to get the basics.

2. Professional email and a system for managing leads — domain email, organized inboxes, and a workflow so every inquiry gets a response and nothing gets lost.

Online inquiries replaced 70% of their social media messages. The detailed forms meant they could quote accurately without three rounds of questions first. Response times dropped 60%.

Project inquiries went up 120% in the first quarter. The biggest growth came from outside Sofia — customers who would never have found them before the website existed.

The gallery turned into their best sales tool. Clients come to consultations already knowing what they want because they've been browsing the portfolio.

• Built their online presence from zero • Project inquiries up 120% in Q1 • Response times down 60% • Reaching customers nationwide, not just Sofia • Project gallery is now their main sales tool